Access to unlimited inventory
The ability to seamlessly incorporate 1) the networks’ own stable of direct publishers, 2) every major traffic aggregator/exchange and 3) industry-wide media buying relationships, provides clients access to a virtually unlimited pool of online inventory.

Audience identification and targeting
The CPX adROIt™ platform allows customized campaign-level integration with the leading providers of online user data. Types of data provided by these integrations include: psychographic, purchasing behavior, in-market intent, lifestyle and census.

Customizable 3rd party data integration
By integrating customizable suites of data points for each campaign, the CPX adROIt™ platform assists advertisers in pinpointing their specific audiences and targeting them across the Internet.

Sophisticated and customizable reporting
CPX Interactive believes that the key to true campaign optimization hinges upon real-time insight into campaign performance and analysis of potential performance. The CPX adROIt™ platform provides this kind of continual cutting-edge feedback.

Cross platform budget management
With its ability to execute, analyze and optimize campaigns across every major industry platform, CPX adROIt™ allows CPX Interactive to serve as a one-stop point of entry for a client’s online advertising dollars..