Survey Progress

Questions regarding Your Business

Thank you for taking 10 minutes to complete this 2009 Search Marketing Readiness Assessment. We hope the results and best practices will help you be a better online marketer.

This survey asks questions about your organization's search marketing practices, if you are not responsible for these programs, please forward the survey email to the appropriate individual.

Questions with a * are required.


What is your industry?
 
Who manages your search engine marketing (including SEO) campaigns and analysis?
Agency
In-house Team
Combination
 
How many people are dedicated to your paid search engine marketing (excluding SEO) activities?
Less than 1 full-time employee
1 Dedicated full-time
2-5 full-time employees
5+ full-time employees
 
In which search engines are you actively bidding?

Please select all that apply
 Google
 Yahoo! Search
 Ask.com
 Microsoft Live Search (formerly MSN Search)
 Looksmart, MIVA, Enhance, SearchFeed
 Baidu (Chinese)
Other
 
In which of the following world regions are you managing paid search engine marketing?

Please select all that apply
 North America
 Latin America
 EMEA (Europe, Middle East, Africa)
 APAC (Including China)
 Japan
 
Which is the primary marketplace of your search engine marketing activities?
Business to Consumer
Business to Business
 
Which is the primary focus of your search engine marketing activities?
eCommerce - To Sell Products or Services Online
Lead Gen - To Generate Leads
Drive Ad Revenue - in an effort to sell ad space
Online Service - To support customers online
 Other
 
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