Leading performance apparel company uses the Adobe® Online Marketing Suite to create an engaging online shopping experience and boost conversion rates

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Case Summary

Under Armour, a market leader in the multi-billion dollar athletic equipment industry, leverages many Adobe solutions to achieve success. With the Adobe solutions, Under Armour has achieved a 300% lift in conversion by re-engaging customers who abandoned a sale and driven more than $200,000 in revenue from people who've come to the Under Armour website after viewing content on the Facebook fan page.

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