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Article Source: columbiajournalist.org
David Neeleman would go to bed each night clutching a piece of coal if he could. The airline entrepreneur says he needs the black soot to pull his $1.7 billion company out of the red.
Neeleman, the founder, president and chief executive officer of JetBlue Airways Corporation, is expected to formally announce a $10 raise in ticket prices tomorrow, in the wake of high fuel costs that caused turbulence for the low-fare passenger airline last quarter. A fare increase is expected to restore the company’s recent unexpected financial plunge.
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