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Redcats USA Optimizes Internal Search Strategies with Omniture

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Case Summary

As one of the world’s leading retailers—and innovative marketers—Redcats USA understands the importance of connecting with customer needs. In order to accomplish this objective, the company implemented Omniture SiteCatalyst Web analytics to optimize their internal search strategies.

With Omniture, Redcats USA was able to identify revenue associated with specific keywords, identify areas of improvement in their internal search tool, and increase conversion rates month-over-month.

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Redcats USA Optimizes Internal Search Strategies with Omniture

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