Think of the last time you made a purchase online. It’s likely you researched several websites with a specific product in mind. According to Forrester Research, 85% of U.S. online shoppers have pre-determined their purchase items prior to shopping, making it increasingly difficult for marketers to increase online conversion rates and average order value.
Smart marketers are using automated, third party recommendations engines to overcome stagnant conversion rates and increase online shoppers propensity to buy.
If you cannot intelligently recommend relevant products to specific visitors at the right time and place then your customers may not know about items they want to purchase. In this webcast and white paper, Forrester Research explains why online retailers are saving time, resources, and increasing overall ROI by over 5% by using automated recommendations engines like Adobe® Recommendations. Adobe customer, Bakers Shoes, will show how providing more timely and relevant product choices increased their overall conversion rate by 8% and increased revenue per visitor by 7%.
This webcast and white paper discuss:
If you are not suggesting relevant choices for your website visitors, it’s likely they are leaving your site unsatisfied. Download this webcast and white paper today to create successful online recommendations on your website.
