Market leader in digital photo processing uses the Adobe Online Marketing Suite, to exceed revenue goals by more than 33% and streamlined online marketing processes

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Case Summary

HP Snapfish relies on traditional paid search to generate traffic, but needed a more effective way of managing the campaigns to get away from the overwhelmingly manual processes. HP Snapfish, adopted the Adobe Online Marketing Suite to revamp its digital marketing efforts. With the Adobe solutions, HP Snapfish has exceeded revenue goals by more than 33%, increased year-over-year traffic by 37% with SEM, and gained real-time insight into customer online activities.