HeBS Digital achieves remarkable ROIs and builds award-winning websites for clients using the Adobe® Online Marketing Suite, and Adobe Creative Suite® 5 software

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Case Summary

Profitable online strategies can be difficult to come by in hospitality, a dynamic industry where opportunities abound and many complex factors affect success. The cost of keywords has increased, yet many hotel budgets have reached a plateau. HeBS, a digital agency, focused on getting customers in the travel space real results, relies on Adobe to help achieve business results for its customers. With Adobe solutions, HeBS has increased return on ad spend by 1,500% or more, reduced cost per click by up to 67%, improved click through rates by up to 696%, and gained visibility into effective keyword selection, site design, budget planning, and forecasting.