Omniture Insight for Retail: Convert Shoppers to Buyers
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Omniture Insight for Retail™ provides organizations with rapid business insights using real-time analysis of very large volumes of continuously changing point-of-sale and kiosk data. Insight for Retail correlates that data to online interactions for a deeper understanding of customer responses across multiple channels. Insight for Retail is part of the Omniture Online Marketing Suite of applications for online business applications.
Insight for Retail helps:
- Correlate customer behavior across channels to improve frequency and time between purchases
- Optimize promotion planning and response across online and offline channels
- Conduct purchase sequencing analysis to lower cart abandonment
