MarketingSherpa: Email Marketing Benchmarks: New 2007 Research on Effective Email Marketing Tactics | Anne Holland

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Find out how 3,637 marketers responded to tough questions about their open, click, and conversion rates. Also find out which tests worked best, what's not working, list growth, and how email budgets are changing for 2007 at:

“Email Marketing Benchmarks: New 2007 Research on Effective Email Marketing Tactics”

Tuesday, February 27th
2 -3 pm Eastern, 11 am - noon Pacific

Presented by:

Anne Holland, Founder & President, MarketingSherpa
Stefan Tornquist, Research Director, MarketingSherpa
Mikel Chertudi, Director of Online Marketing, Omniture

Based on the new edition of “MarketingSherpa’s Email Marketing Benchmark Guide" you'll learn:

Surprising new open and clickthrough benchmark data
How to redesign your email newsletter and sales alert templates to improve results (based on new eyetracking heat maps)
Discover if segmentation, personalization, or other advanced tactics are worth testing for your program

Please join us for this useful presentation (tips you’ll be able to use right away)

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“Email Marketing Benchmarks: New 2007 Research on Effective Email Marketing Tactics”