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StubHub Recommends the Right Products with Omniture Recommendations

Automated recommendations increase revenue per email by over 2,500%

Fill out the form to the right to download

Case Summary

StubHub recognized that the changing online market demanded a reduced focus on traffic acquisition and increased efforts toward improving conversion and retention in order to continue its revenue growth. In addition, marketing and analytics resources had recently been reduced, leaving the team to do more with less. StubHub required an efficient and scalable solution to drive conversion and customer retention, in the face of reduced resources dedicated to online optimization.

Omniture Recommendation helps marketers like StubHub by giving:

Unprecedented marketer control of product and content recommendations
Automated recommendations engine provides Amazon-like recommendations capability to organizations of any size
Portfolio of pre-built, yet customizable, algorithms drive maximum conversion, revenue and engagement
Display recommendations via any online marketing channel such as Web, email or mobile
Built-in testing and reporting capabilities to rapidly test and optimize recommendations

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StubHub Recommends the Right Products with Omniture Recommendations

Automated recommendations increase revenue per email by over 2,500%

Fill out the form to the right to download