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Empruntis.com Increases Online Loan Applications with Omniture Test&Target

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Case Summary

Empruntis.com was interested in creating multivariate tests of key elements and messaging on its site to improve application form completions.The company worked with Omniture Consulting Services (OCS) to deploy Omniture Test&Target, a real-time site optimisation solution which enables marketers to design and execute online tests, create audience segments and manage targeting campaigns.

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Empruntis.com Increases Online Loan Applications with Omniture Test&Target

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