Adobe CS5 has recently integrated with SiteCatalyst and Test&Target. This new integration combines the process of creating and optimizing into one solution to allow businesses to meet consumers needs more quickly.
In this guide, you will see a high level overview of how Adobe CS5 and how the Adobe Online Marketing Suite works seamlessly to help businesses create, measure, and optimize content. Additionally, you’ll learn more about the specific capabilities of both SiteCatalyst and Test&Target and why they are essential to your marketing efforts.
This guide will review:
Adobe solutions conbining with Omniture technology will allow marketers to stop guessing in content creation and find out exactly what is relevant to consumers. This will lead to engaging campaigns as consumer preferences are measured and applied to marketing efforts
