Doba increases leads by up to 20% while decreasing customer acquisition costs using Adobe® Online Marketing Suite, powered by Omniture®

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Case Summary

Doba, a leading product sourcing and drop-shipping company, wanted to generated more leads, reduce its cost per acquisition, quickly achieve ROI, learn more about customers to improve their website experience, and maximize marketing returns. Doba selected the Adobe Online Marketing Suite to solve the companies challenges. With Adobe solutions, Doba boosted revenues by 8% across all channels, increased leads 15%-20%, and decreased cost per lead up to 20%.