20-Year Veteran of 3Com & Cadence Strengthens Company Position as Analytics Leader

OREM, Utah – Jan. 9, 2006 — Omniture, the largest and fastest-growing provider of on-demand Web analytics and online marketing services, today announced the appointment of Patrick Kelliher as vice president of finance.  Kelliher will report directly to Mike Herring, CFO, and will be responsible for all worldwide financial accounting policies, procedures and reporting for the company.

With more than 20 years of experience, Kelliher is an industry veteran who has held executive finance and accounting roles at a variety of companies including Abbot Laboratories, 3Com, Inari and most recently Cadence Design Systems.  At Cadence, a provider of electronic design automation, Kelliher held the role of vice president of finance, where he was responsible for corporate accounting and external finance reporting. Kelliher’s duties also included directing the company’s Sarbanes-Oxley Section 404 compliance program and developing and communicating worldwide accounting policies.  Kelliher is a registered Certified Public Accountant (CPA), a Certified Management Accountant (CMA) and holds a Master of Business Administration degree from the University of Chicago Graduate School of Business.

“Not only is Omniture an industry leader, it is also a very dynamic company—full of people who are passionate about their jobs and in helping customers succeed,” said Kelliher. “I look forward to working with the management team to expand upon Omniture’s ever-increasing momentum and growth.”
                                     
“The breadth and depth of Patrick’s experience make him a great choice to oversee Omniture’s worldwide financial and accounting practices,” said Josh James, CEO and co-founder of Omniture. “His proven track record of developing and directing core financial objectives will be extremely valuable as Omniture begins another year of growth and success.”

About Omniture
Omniture, Inc., headquartered in Orem, Utah, is the pioneer of on-demand Web analytics technology that delivers the essential intelligence needed by Web commerce leaders and innovators to drive the business decisions that increase ROI. Omniture is the largest on-demand Web analytics and online marketing services provider by revenue, and Omniture’s SiteCatalyst is the most mature and comprehensive technology on the market, offering industry leading scalability and flexibility combined with an intuitive user interface. Omniture is the only company in its market to offer a complete Web analytics platform that combines instant response times with the power to view Web data across any dimension. In addition, Omniture offers knowledgeable professional service teams, experienced in helping customers determine the questions they must ask to arrive at the answers they require. Proof of its world-class technology and outstanding team, Omniture has the highest level of retained and satisfied customers in the market, including eBay, AOL, Wal-Mart, Gannett, Microsoft, Oracle, Apple, GM and HP. www.omniture.com.

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