Annual Report
The Story of Scottrade
I’m With Scottrade
Scottrade has built its success on a foundation of doing what’s right.
Chief Executive Officer Rodger Riney launched the company in 1980 with the strong belief that low trade commissions tied with exceptional customer service would result in loyal clients. True to form, Rodger continued looking to offer his brokerage clients a better and better deal through the years.
In 2012, we have analyzed ourselves from the inside out to identify opportunities to better serve self-directed traders and investors, and registered investment advisors (RIAs). While the economic conditions and competitive pressures are unlike anything we have seen in our history, Scottrade’s focus on our path for the future is very familiar.
Today, with Rodger still at the helm, it is this vision that has propelled Scottrade, the one-time discount brokerage firm, into a leading, independent financial services firm. Scottrade Financial Services, Inc. is the holding company for Scottrade, Inc., the online investing firm with the largest branch network, whose education gives millions a better way to invest and make their own trading decisions. Scottrade® Advisor Services, a business unit of the brokerage, is a low-cost provider of custodial and institutional trading services for RIAs. Scottrade Bank®, formed in 2008, began offering retail banking products and services to Scottrade clients in 2011.
Each of these ventures, driven by Scottrade’s dedicated associates, enables us to deliver compelling solutions and experiences to our clients every day. The people we hire, the locations we offer, the products and services we build, and the performance of our company are all centered on making our clients’ lives better.
That’s why today, more than 3,600 associates, more than 1,100 registered investment advisors and millions of self–directed investors and traders are proud to say “I’m with Scottrade®.”
Who We Are
Find out more about Scottrade, a leading online investing firm offering a full line of investment products, online trading services and market research tools to help investors take control of their financial futures.
Scottrade Financials
View our financial performance by reading the most recent financial statements.
Culture and Values
What makes our company a great place to work and do business with is our unique, family-like culture that is centered on five guiding principles.
