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The Bush administration is poised to give drug and medical device companies new leeway to use scientific journal articles to promote their products for unapproved uses, a Democratic lawmaker said Friday.
Major League Baseball's postseason marketing campaign will include a Web site that allows fans to create their own compilations of past playoff highlights.
If Cavaliers fans were thrilled by LeBron James' 48-point performance against Detroit, just imagine how Nike executives felt. Their $90 million investment never looked better.
Medical schools in several states are boosting programs that teach doctors and students to challenge the sales pitches of drug companies and avoid being dazzled by them.
User-driven sites such as MySpace.com can help advertisers reach coveted youths as long as the marketers are willing to break free from traditional approaches, a MySpace executive said Friday.
about a 5 minute podcast on business.
Small children are being encouraged to rip the hair from their bodies. EVERY woman is painfully familiar with the phrase "bad-hair day"; that handy cover-all for the times that, despite the amount of expensive hair products used and incantations to the god of hairdressing made, …
A nice article about advertising.
Walt Disney World, home of Mickey Mouse, Tigger and Tinkerbell, has banned young children from its fanciest restaurant.
About thirty years ago, three companies dreamed up logos that have become so powerful, I don't even have to show you the images to get them to pop up in your head.
Did you notice the number of new "Giveaway" events over the festive season? Did you join any? If so, what did you think of the general quality? I must say that in most cases, I was not particularly impressed.
Here's a great way to promote your product or service inexpensively, and still come out looking like a rose!
This is a real look into the benefits and risks of running an online business.
Google posted today that their AdWords Local Markets Team has partnered up with different companies, including Yellow Pages directories, media businesses and website developers in order to come up with search-based ad strategies and products.
What do you need to get top rankings on Google? There are many ingredients in the mix, but here are three of the most important that you need to concentrate on. 1.) Keyword relevant copy and content
OMD Study: Doing It Wrong Is Worse Than Not Doing It at All
UGC, CGM, customer-created content, social networking, social media, social computing, social technologies, citizen marketing, community…
Give Back and Empower others. Giving back is not just donating money for the sake of having a good conscience; it is much more than that. There is a reason that with the so-called web 2.0 virtual communities are appearing all over the Internet.
ON A May evening in 1864, several British politicians were disturbed by a knock at the door and the delivery of a telegram—a most unusual occurrence at such a late hour.
What is a broadband experience provider, and how does this business model differ from a traditional broadband service provider (BSP)? During the course of 2008, as the customer experience era unfolds, we'll be describing the various attributes -- relative to the evolving service …
Get the e-book 21 Web Copy Secrets free at www.21webcopysecrets.com. Learn to convert traffic into paying customers.
Advertisers, businesses and ad agencies, are confronted with a steadily declining impact of advertising in the traditional media. Businesses on the other hand must show a return on their budget spent on advertising and the pressure is mounting.
socialDragon enables brands (advertisers) to engage in conversation across social networks, Blogs, and communities with targeted consumers.
Exploiting Newsvine. The ad revenue sharing plan is a big part of Newsvine's value proposition and speaks to the biggest hurdle the site will face: attracting a critical mass of passionate users.
THE world of Internet dating can be a cold, unforgiving place, particularly when it comes to the fight for customers.
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Here is an idea for you that will not make any money for you in time for this Christmas, but will put you a long way ahead of the game for next year.
Find Out What Is The Best Available Garage Flooring
Do you have 2008 mapped out for growing your business? If not, here's a great list of eight savvy small business marketing tips sure to mak the new year prosperous for small businesses, Internet marketers, artists, and others.
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