Sponsors

Platinum Sponsors

24/7 Real Media, Inc., a WPP company, is a leading global digital marketing company, empowering advertisers and publishers to engage their target audiences with greater precision, transparency and ROI. Using its award winning ad serving, targeting, tracking and analytics platform, powerful search marketing technology and global network of specialized Web sites, the company has turned the art of reaching audiences across virtually any digital medium into a measurable science. The company is headquartered in New York, with 18 offices in 12 countries throughout North America, Europe and the Asia Pacific region. For more information, please visit www.247realmedia.com.

The Media Innovation Group (MIG), a WPP Digital company, develops technology products that improve the process of acquiring, optimizing, and measuring digital media. In close partnership with GroupM, the MIG uses its proprietary technology and strategic partnerships to dramatically increase the performance of digital advertising. B3, the MIG’s digital advertising optimization product, is a leading agency tool for acquiring and optimizing display advertising. ZAP, the MIG’s integrated advertising and analytics tool, gives advertisers unprecedented visibility into the performance of digital advertising campaigns. With offices in New York and London, the MIG operates across North America and Europe. Please visit www.themig.com for more information.
Aprimo is a leading provider of on-demand marketing software solutions that increase revenues and improve the efficiency and effectiveness of marketing organizations. Aprimo software manages online and offline marketing activities, financials, projects and assets, while improving execution of marketing campaigns and events, including social media, email marketing and search engine management. Aprimo's on-demand applications can work individually to address a specific marketing issue or combine to provide an integrated suite. Aprimo’s solutions accelerate the marketing productivity of hundreds of leading companies including Adobe, Bank of America, Cabela’s, Ernst & Young, Honda, King Pharmaceutical, Pearson Education Ltd, Time Warner Cable-NY, Wal-Mart and Warner Bros. For more information call + 1.317.803.4300 or visit aprimo.com.
ExactTarget is a leading global provider of on-demand email marketing and one-to-one marketing solutions. The company’s software as a service technology provides organizations a single platform to connect with customers via triggered and transactional email, integrated text messaging, voice messaging, landing pages and social media. Supported by collaborative global services teams, ExactTarget’s technology integrates with more sales and marketing information systems than any other in the industry, including Salesforce.com, Microsoft Dynamics CRM, Omniture and Webtrends among many others. The company’s technology and services have earned acclaim from industry insiders including the world’s top research firms. Industry Website ClickZ named ExactTarget the best email marketing platform in the industry in 2009.

The company has also earned accolades from Inc., JMP Securities, Microsoft, American Business Awards and Upshot Institute among many others. ExactTarget’s software powers permission-based multi-channel communications for thousands of organizations around the world from small sophisticated businesses to the world’s biggest multinational brands including Expedia.com, Aurora Fashions, Papa John’s, CareerBuilder.com, Gannett Co., Inc., The Leukemia & Lymphoma Society, The Home Depot and Wellpoint, Inc. For more information, visit www.ExactTarget.com or log onto www.ExactTargetinAction.com for an interactive demo.
Responsys is a leading global provider of on-demand marketing solutions that empower businesses to market more effectively through email, web, print, mobile, and social media channels. The company enables organizations to increase revenue and customer loyalty through successful email and cross-channel marketing. Responsys helps marketing organizations maximize their results by enabling every customer interaction to be highly automated and individualized, and every process to be highly collaborative, efficient, and error-free.

With its on-demand, software-as-a-service (SaaS) delivery model, award-winning services, and proven Individualized Lifecycle Marketing™ approach, Responsys offers the highest ROI, the lowest total cost of ownership, and the fastest time-to-value of any marketing solution available today. Founded in 1998, Responsys is headquartered in San Bruno, California and has offices throughout the world. Responsys is trusted by more than 300 world-class brands including: Avis Europe, Chico's, Continental Airlines, Dollar Thrifty, Lands' End, LEGO, PayPal, Salesforce.com, and StubHub. For more information, visit responsys.com.

Exclusive Media Sponsors

Gold Sponsors

Covario, Inc. is a leading provider of SEM and SEO software and services. The Covario portfolio provides global organizations with robust interactive and search marketing analytics solutions for paid search advertising and organic search engine optimization (SEO). Covario enables complex and distributed organizations to control brand integrity, ensure budget transparency and deliver quantifiable results across business units, distribution channels and languages. Headquartered in San Diego, CA, Covario’s growing customer list include some of the world’s best known brands in high tech manufacturing, retail, ecommerce, financial services, consumer electronics, media, entertainment, publishing and consumer packaged goods. For more information on Covario call 858.397.1500 or visit http://www.covario.com.
Lithium is a leading provider of Social CRM solutions to power enterprise customer networks. Working with market leaders such as Best Buy, Sony, AT&T;, Research In Motion Limited (RIM), Univision, and PayPal, Lithium is delivering the next generation of customer relationships by unlocking the value of the social customer network. Lithium solutions combine the power of online customer communities with the broader social web and traditional CRM business processes to inspire customers to innovate, promote, and support on the company's behalf. As a result, businesses measurably improve their marketing and sales, accelerate innovation, and increase customer satisfaction. Lithium's platform is proven in high-volume, growth environments and provides the security, analytics, APIs, and multi-language support that enterprises demand. Founded in 2001, Lithium is privately held with headquarters in Emeryville, California. For more information, visit www.lithium.com.
Silverpop's Engagement Marketing suite helps turn prospects into customers, and customers into raving fans. Silverpop’s Web-based solutions enable companies worldwide to build relationships with customers and prospects through the creation, automation and delivery of relevant, online messaging.

Companies rely on the Silverpop Engage platform to create and manage multi-channel marketing campaigns that reach millions of individuals—one at a time—enhancing lifetime customer value and brand loyalty. Silverpop's Engage B2B platform seamlessly scores sales leads, nurtures them through the pipeline and measures campaign return-on-investment. And Silverpop's strategic counsel, service and support helps clients with the precise level of training and advice needed to quickly improve campaign results and ROI. Silverpop makes it easy and affordable for marketers to create, automate and execute campaigns…from first click to lifetime customer.

With offices in the United States, England and Germany, Silverpop’s engagement marketing technologies are used by industry-leading brands including Fossil, Siemens, British Sky Broadcasting, Ciena, Pitney Bowes MapInfo, LeanLogistics, Houghton Mifflin and more. Best practices and white papers are available at www.silverpop.com.

Showcase Sponsors

Is your web analytics data working for you or are you working for it? Pion® from Atomic Labs™ lets you spend less time wrestling with data and more time understanding your customers. Pion frees you from the drudgery, overhead and inaccuracies of page tags with the most flexible data collection tools anywhere, feeding rich audience data on-demand to Omniture and other leading web analytics vendors. Pion also puts powerful visitor session replay at your fingertips with the light and agile Pion Replay. Visit atomiclabs.com before the Summit to learn more and test drive Pion.
Bazaarvoice’s Software as a Service (SaaS) social commerce solutions have served more than 70 billion pieces of customer-generated content on more than 700 brand web sites like Best Buy, Costco, Dell, Macy’s, Overstock, P&G;, Panasonic, QVC, and USAA in 36 countries. The company connects organizations to their influencers through a unique network that reaches hundreds of millions of consumers around the globe, enabling authentic customer-powered marketing. Through syndication, analytics, partnerships, and consulting, Bazaarvoice brings the voice of the customer to the center of their clients’ business strategy, proving “social” can drive measured revenue growth and cost savings for manufacturing, retail, travel, and financial services companies. Headquartered in Austin, the company has offices in London, Paris, and Singapore. For more information and access to client success stories, visit www.bazaarvoice.com, read the blog at www.bazaarblog.com, and follow on Twitter at www.twitter.com/bazaarvoice.
Compete provides marketers with actionable digital intelligence to improve their online and offline marketing effectiveness. Hundreds of clients, including the world’s leading brands, rely on Compete to help them create more effective websites and more targeted advertising campaigns. Compete’s products include online measurement tools available at Compete.com, as well as deep consumer and competitor insights in the automotive, consumer goods, financial services, media, retail, telecom and travel industries.

Compete is a TNS Media company. To learn more about Compete, please visit www.competeinc.com. And to increase your digital intelligence, visit www.compete.com or our award-winning blog at www.blog.compete.com.
e-Dialog, a wholly owned subsidiary of GSI Commerce, Inc. (Nasdaq: GSIC), is a proven provider of intelligent e-mail marketing solutions. Through a unique combination of strategic services and relevance enabling technologies, e-Dialog empowers marketers to take meaningful action on their data in order to deliver contextually targeted communications to customers. Some of the world’s most recognized brands, including AirTran Airways, Avis Budget Group, Boots, British Airways, CBS, CVS/pharmacy, Nintendo, the NFL, PETCO, Reuters, the Royal Bank of Scotland group of companies, and The TJX Companies, have partnered with e-Dialog to enhance their permission-based e-mail marketing efforts and maximize long-term customer value.
Eloqua (www.eloqua.com) is the category-defining marketing automation leader and provider of best practices expertise for marketers around the world. The company’s mission is to make its customers the best marketers on earth. Thousands of customers from leading companies such as Aon, Apple, Fifth Third Bank, Dow Jones, Fidelity, Seagate and Sybase rely on the power of Eloqua to execute, automate and measure programs that generate revenue. Eloqua helps companies read and decode their buyers’ "Digital Body Language", thereby improving the quality and quantity of sales leads, increasing marketing effectiveness, and accelerating the selling process. Eloqua is headquartered in Vienna, Virginia, with offices in Toronto, London, Singapore and throughout North America. For more information, please call 866-327-8764 or email demand@eloqua.com.
Enquisite is a software company in the Internet advertising space, focused specifically on transforming organic search into a performance-based medium. Companies can proactively modify their websites using Search Engine Optimization (SEO) techniques to increase the likelihood of high rankings on organic search results. Our technology platform enables digital marketers and SEO professionals to dramatically improve organic search performance to generate more online traffic, revenue and profits, often at less cost than pay-per-click (PPC) advertising. Organic search represents over 90% of all search clicks, yet receives less than 3% of the Search Engine Marketing (SEM) budget, representing a huge opportunity for digital advertisers and agencies. SEO isn’t just a nice addition to online marketing strategy - it’s the core. Companies can now manage organic search and SEO just like any other performance medium and marketing investment. For more information, please visit www.enquisite.com, or phone at (415) 655-4970.
Experian® Marketing Services enables leading marketers to effectively target and engage their customers. By helping clients gain a complete understanding of their customers, communicate with their customers as individuals and measure marketing impact across their enterprise, we deliver deeper customer loyalty and strengthen brand equity. We do this through a full suite of marketing services, including email marketing, addressable advertising, on-demand data and list management, modeling and analytics, strategic services, and consumer and competitive insights.
ForeSee Results, an industry leader in measuring and managing online customer satisfaction, can integrate its solutions with monitored data to give organizations additional detailed analysis of how satisfied their customers are with the Web site experience and how their satisfaction directly impacts future behaviors. ForeSee Results’ proprietary methodology is the only one based on the academically tested science of the American Customer Satisfaction Index (ACSI), which links customer satisfaction to financial results. A privately held company, ForeSee Results in located in Ann Arbor, Michigan. www.foreseereults.com
iPerceptions is one of North America's leading web-focused Voice of Customer analytics providers. Its webValidator Continuous Listening solution, A&B; Interactive Dashboard, Web Analytics Solution Profiler (WASP), proprietary iPerceptions Satisfaction Index (iPSI) and free website survey solution 4Q turn thousands of data points into easy-to-understand strategic and tactical decision support for website marketers. iPerceptions' clients include such well-known brands as InterContinental Hotels, General Motors, Dell, Hyundai, LG Electronics, Choice Hotels International, BMW, Vonage, Harvard Business Review, and Monster Worldwide. iPerceptions’ solutions are used world-wide in over 20 languages. Visit us online at www.iperceptions.com.
Kampyle has pioneered the field of online feedback analytics, delivering Web sites, online retailers and companies a powerful software-as-a-service (SaaS) platform to collect, analyze, measure and manage online user feedback on services, products and customer experiences in real time. Feedback analytics combine feedback collection with advanced analytics to let companies gain actionable insight from user feedback to help optimize the user experience, improve conversions and increase sales. Kampyle provides customized and branded feedback forms, an analytics dashboard that provides detailed reports, automatic or personalized feedback response capabilities, and integration with other business applications such as Web Analytics and CRM. For more information call (646) 452-9480 or visit www.kampyle.com.
MarketingExperiments helps marketers learn and apply research-tested optimization methods to improve ROI. As the first internet based research lab dedicated to conducting experiments in optimizing marketing and sales processes, MarketingExperiments has developed the world’s largest collection of optimization-related tests. These case studies, strategies and results are disseminated via the MarketingExperiments Journal and blog as well as optimization training courses and workshops. Today, with multiple optimization indices and formulas, MarketingExperiments partners with organizations ranging from small businesses to Fortune 50 companies to drive breakthrough discoveries and “discover what really works” in optimization. www.marketingexperiments.com
Neolane provides the only enterprise marketing software specifically designed to manage, automate and optimize programs across traditional and emerging channels including direct mail, email and mobile. With Neolane’s cross-channel marketing and lead management solutions, marketers manage campaigns, resources, customer data and analytics from a single platform to dramatically improve effectiveness and ROI. Built by marketers for marketers, Neolane is used by more than 170 of the world's leading companies including Alcatel-Lucent and Sephora.
Numeric Analytics is a leading web analytics and marketing optimization firm providing services around strategy, implementation, integration, optimization and automation. We take a holistic, data-driven approach to strategic planning, measurement, analysis and execution, helping you maximize online marketing performance.

Numeric is one of two companies in the world that has achieved the recognition of being a Platinum Certified Omniture Consulting Partner, and is able to assist you with the entire Omniture Online Marketing Suite. We will leverage our expertise, experience and proven methodologies to drive your return on investment.
Visible Technologies helps companies like Microsoft, Autodesk and Xerox listen and learn what consumers are saying about them online and enables individuals to manage and protect their online reputations by helping brands to engage in the right conversations with the right influencers at the right time. With real-time business insight and response powered by the industry-leading truCAST technology platform, companies build relationships with customers, bolster their brands and grow revenue. For more information, go to http://www.visibletechnologies.com, or follow the blog at http://www.visinsights.com.
Yahoo! Inc. is a leading global Internet brand and one of the most trafficked Internet destinations worldwide. Yahoo! is focused on powering its communities of users, advertisers, publishers, and developers by creating indispensable experiences built on trust. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com.

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