Ad serving is becoming increasingly cool and important, making investment decisions based on performance more important than ever. Omniture Genesis Accredited Application Partner integrations for Ad Serving enable advertisers and agencies to:
Understand the full value of creative and offers at the campaign, display ad, site and placement level;
Measure the value of latent conversion using view-through metrics; and
Target ads to behavior indicating interest in a particular product or service.
| | | AdformAdform provides ONE system for all your online marketing activities! This saves you time and resources, and gives you consistent and comparable data across planning, campaign evaluation and web site activities.
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 | | D.A. ConsortiumAs an Advertising Business Integrator building a new business model to meet the needs of the era of Internet Media, Digital Advertising Consortium (DAC) is contributing to the development of
the 21st Century's Advertising Media.
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 | | DoubleClick DFAFrom impression to conversion and everything in between. View details | |
 | | MediaMind (formerly Eyeblaster)Eyeblaster enables interactive agencies, advertisers and publishers to harness every aspect of their cross-channel digital advertising campaigns through MediaMind. View details | |
 | | MediaplexMediaplex provides cross-channel advertising technology solutions and services that enable marketers to achieve one-to-one messaging, greater efficiencies and a competitive edge through insightful reporting and analytics. | |
 | | Open AdStreamOpen AdStream® is the digital marketing industry’s most robust, integrated ad management platform. It combines the technology, service and business intelligence that publishers need most. | |
 | | PointRollA provider of interactive display advertising technology, PointRoll has partnered with Adobe to seamlessly integrate rich media performance data across the Adobe Genesis Network. | |