Genesis Application Browser

• Category
  • Ad Network (1)
  • Ad Serving/Display Advertising (7)
  • Content Source (1)
  • CRM/SFA (1)
  • Customer Experience Management (1)
  • Email Marketing (41)
  • Marketing Automation (2)
  • Media Platform (1)
  • Other (1)
  • Performance Management (2)
  • Search Engine Optimization (3)
  • Site Search/Content Guidance (1)
  • Social Media (2)
  • User Experience/Usability Improvement (4)
  • Website Auditing (1)

• Offer
  • Closed Loop Marketing for Salesforce.com

CRM/SFA

As marketing organizations become more accountable, they need to close the gap between marketing and sales. Omniture Genesis Accredited Application Partner integrations for CRM/SFA enable marketers to: 1, achieve closed loop reporting; 2, provide sales with more prospect insight; 3, prioritize marketing investment based on pipeline contribution and sales performance.

Closed Loop Marketing for Salesforce.com Marketers can now measure the ROI of marketing programs across all channels, both online and offline, as well as to the greatest level of detail—ad impressions, page views, clicks, leads, sales, opportunities, closed deals, and revenue. View details