OREM, UT, Sept. 10, 2007 – Omniture, Inc. (NASDAQ:OMTR), a leading provider of online business optimization software, today announced that Josh James, the company’s CEO and co-founder, will present at salesforce.com’s 5th annual Dreamforce User & Developer Conference. James will participate in the “Innovators in Software” panel with:

• Marc Benioff, Chairman & CEO, salesforce.com
• Subrah Iyar, CEO, Webex
• Dave Duffield, CEO, Workday
• Philip Rosedale, CEO, Linden Lab

The select group of industry chief executives will share their thoughts on the next generation of on-demand software solutions for the business and global community.

Dreamforce User & Developer Conference

WHO: Josh James, Omniture CEO and Co-Founder

WHAT: Speaking at salesforce.com’s Dreamforce Conference

WHEN: Tuesday, September 18, 2007 – 9:00 a.m. PDT

WHERE: Moscone Center – San Francisco

About Omniture
Omniture, Inc. is a leading provider of online business optimization software, enabling customers to manage and enhance online, offline and multi-channel business initiatives. Omniture’s software, which it hosts and delivers to its customers as an on-demand subscription service, enables customers to capture, store and analyze information generated by their Web sites and other sources and to gain critical business insights into the performance and efficiency of marketing and sales initiatives and other business processes. In addition, Omniture offers a range of professional services that complement its online services, including implementation, best practices, consulting, customer support and user training through Omniture University™. Omniture’s 2,500 customers include eBay, AOL, Wal-Mart, Gannett, Microsoft, Neiman Marcus, Oracle, Countrywide Financial, General Motors, Sony and HP. www.omniture.com