MUNICH, Germany – June 5, 2008 – Omniture, Inc. (NASDAQ: OMTR), a leading provider of online business optimization software, today announced the company has achieved growth and momentum in Germany, Austria and Switzerland—adding new customers, employees and sales and marketing programs.

Continuing to deliver on a vertical market strategy, Omniture saw a rise in online business optimization projects across the media, retail, travel, telecom, automotive and financial services industries. Representative customer additions included many leading companies such as DER CLUB Bertelsmann, Donauland, ElitePartner, Opodo, Sixt AG, Spreadshirt (sprd.net AG ) and Volkswagen AG.

“Omniture has emerged during the last year as one of the leading online marketing companies with increased organic customer growth, key company and technology acquisitions, an integrated suite of online marketing solutions, and a large and expanding partner network,” said Frank Reese, publisher of the annual German ‘Guide to Web Analytics Solutions’ since 2005. “The Omniture business optimization suite has a competitive set of features focused around Web analytics, marketing campaign management and customer conversion designed for marketing professionals. In addition, the Omniture Genesis partner network makes it possible for customers to integrate many other areas of online marketing with Omniture solutions.”

Last year, Omniture continued the expansion of its local team, with the addition of a number of senior sales executives, engagement and channel managers, and best practice consultants for vertical markets and online marketing.

The company also launched its Omniture Certified Professional program, providing training and certification in its search and Web analytics products for agency staff, enabling them to provide a higher level of service to their customers. T4MEDIA Müller & Busch GmbH, the German consulting group for new media, has become one of the first Omniture Certified Professional partners in Germany.

"Omniture just finished hosting one of the largest online marketing industry conferences in Europe where hundreds of market leading agencies, technology partners and customers shared their ideas and experiences for success in online marketing,” said Stefan Berger, country manager for Germany, Austria and Switzerland at Omniture. “The world of online marketing continues to evolve at a rapid pace with new innovations being introduced and implemented. As online business continues to increase, our marketing, sales and support teams in Hamburg, Frankfurt, Stuttgart and Munich stand ready to help customers implement Omniture solutions in an effort to gain increased value from their online marketing.”

About Omniture
Omniture, Inc. is a leading provider of online business optimization software, enabling customers to manage and enhance online, offline and multi-channel business initiatives. Omniture’s software, which it hosts and delivers to its customers as an on-demand subscription service and on-premise solution, enables customers to capture, store and analyze information generated by their Web sites and other sources and to gain critical business insights into the performance and efficiency of marketing and sales initiatives and other business processes. In addition, Omniture offers a range of professional services that complement its online services, including implementation, best practices, consulting, customer support and user training through Omniture University™. Omniture’s 4,500 customers include eBay, AOL, Wal-Mart, Gannett, Microsoft, Neiman Marcus, Oracle, General Motors, Sony and HP. www.omniture.com

Copyright © 2008 Omniture, Inc. All rights reserved. Omniture and SiteCatalyst are registered trademarks of Omniture, Inc. in the United States, Japan, Canada, and the European Community. Omniture, Inc. owns other registered and unregistered trademarks throughout the world. Other names used herein may be trademarks of their respective owners.

Note on Forward-looking Statements
Management believes that certain statements in this release may constitute “forward-looking statements” within the meaning of Section 21E of the Securities Exchange Act of 1934 and Section 27A of the Securities Act of 1933, including, but not limited to, statements regarding the abilities and expected benefits of our services to customers. These statements are based on current expectations and assumptions regarding future events and business performance and involve certain risk and uncertainties that could cause actual results to differ materially, including but not limited to, risks associated with our ability to ensure that our solutions address the specific requirements of our customers, the continued adoption by customers of our services, the significant capital requirements of our business model, our ability to develop or acquire new services and enhance existing service offerings, risks associated with our acquisition strategy and disruptions in our business and operations as a result of acquisitions, the continued growth of the market for on-demand, online business optimization services, changes in the competitive dynamics of our markets, errors, interruptions or delays in our services or other performance problems with our services, our ability to hire, retain and motivate our employees, the adoption of laws or regulations, or interpretations of existing law, that could limit our ability to collect and use Internet user information, expansion of our international operations; and such other risks described in Omniture's quarterly report on Form 10-Q for the three months ended March 31, 2008, and from time to time in other reports filed by Omniture with the U.S. Securities and Exchange Commission. These reports are available on the Investor Relations section of our website at http://www.omtr.com. Omniture undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the company’s expectations.