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Eyeblaster

COMING SOON.....Eyeblaster enables interactive agencies, advertisers and publishers to harness every aspect of their cross-channel digital advertising campaigns through Ad Campaign Manager (ACM).

Description

Eyeblaster gives marketers the power to plan, create, execute and measure digital campaigns that change the rules of engagement. The integration of the Eyeblaster Analytics and Omniture's Genesis creates a comprehensive view of shoppers' path-to-conversion by combining web analysis with ad campaign performance metrics. Linking these two trusted sources of data provides and end-to-end vision and clearer insights into the effectiveness of the digital spend and its ROI.