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Responsys

Responsys is an accredited Adobe Genesis partner. Ensure Marketing Relevance and Measurable ROI with Responsys and Adobe.

Description

Boost your marketing efforts and results by combining email marketing and Web analytics.
Together, the Responsys email marketing platform and the Adobe Web analytics platform enable the timely delivery of highly individualized, relevant marketing messages that accelerate the conversion process and drive measurable increases in conversion rates and marketing ROI.
Responsys and Adobe enable you to engage prospects and customers at every stage of the lifecycle to convert browsers into buyers, buyers into repeat buyers, and repeat buyers into loyal, satisfied customers.

Features

• Target and tailor your email messages.
• Deliver your emails at optimal times.
• Measure the impact of your email marketing initiatives all the way to conversion.
• Respond strategically to the wealth of customer insights gained from Web analytics.
• Recapture the visitors that abandon your site.
• Optimize the total online experience.