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Search Marketing
In today's competitive search engine marketing landscape, you need the ability to quickly measure marketing ROI without having to spend time merging cost and sales data from multiple sources.
To increase search marketing effectiveness and efficiency, you need to automate what you can and spend more time developing strategies that will bring you more potential visitors and increase your conversions.
Omniture SearchCenter® is designed to save you time and help you refine your Search Engine Marketing (SEM) strategy. It combines click and cost data from multiple search engines with visitor, lead, customer, order, or sales data from your site into one easy-to-use interface!