May 30, 2014
Content We Love: Visteon Demonstrates the Future of Automotive Technology and the Future of Press Releases
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Marketers today strive towards a mutually beneficial relationship between brand and consumer. More and more companies are recognizing the advantages that press releases deliver to marketers in distributing owned content that educates their target customer. Visteon Corporation’s recent press release “3-D Gesture Recognition, Virtual Touch Screen Bring New Meaning to Vehicle Controls,” reminds us that the brand mention […]
Though the world of #selfies seems to be dominated by teenagers, they aren’t the only ones turning cameras on themselves. Brands are now incorporating the wildly popular form of content creation to connect with their social audiences, a topic we’ve been tackling in our ongoing event series “How to Keep Your Content Relevant in the […]
Apr 04, 2014
Content We Love: A New Twist on an Old Favorite
April is a month known to bring showers, followed by a month of flowers (or so we hope). A quick search online informed me that it’s also a month to celebrate humor, raise awareness about Autism, encourage people to Keep America Beautiful and according to the press release “SUPERPRETZEL® Celebrates National Soft Pretzel Month,” a time […]