Brig Graff

Brig Graff is Director, Solution Architecture at Omniture. Prior to his current position, Brig filled a number of management roles including Director of Consulting at Omniture and Director of Marketing at Overstock.com. In his 10+ years of experience in the field of online marketing he has been a senior business advisor to Fortune 500 companies such as Wal-Mart, Home Depot, Best Buy, and also many growing Silicon Valley powerhouses. His recommendations have driven hundreds of millions of dollars in documented ROI for his customers, and have helped transform companies into optimization-focused organizations. On the subject of business optimization, Brig believes that “now is the time for CMOs and marketers to close the loop between online and offline – we have the technology.” Brig holds a BA from BYU and an MBA from the University of Washington, as well as post-graduate studies at the Stanford Graduate School of Business.