Categories
- Channel Analytics
- Inside Discover
- Marketing Integration
- Migration
- Omniture Business
- Online Marketing
- Online Merchandising
- Search Engine Marketing
- SEO
- Site Search
- Social Media
- Testing and Targeting
- Web 2.0
- Web Analytics
Authors
- Aseem Chandra (3)
- Adam Egbert (6)
- Adam Greco (46)
- Alex Hill
- Adam Justis (1)
- Brent Dykes (35)
- Nate Smith
- Ben Gaines (52)
- Brig Graff (5)
- Bret Gundersen (4)
- Brandon Hartness (2)
- Brian Hawkins (4)
- Brent Hieggelke (6)
- Bill Mungovan (16)
- Ben Robison (8)
- Brent Watson (6)
- Cameron Cowan (4)
- Chad Greenleaf (2)
- Chad Warren (3)
- Chris Haleua
- Chris Knoch (4)
- Christopher Parkin (17)
- Christian Ridge (2)
- Customer Success (20)
- Chris Zaharias (6)
- David Humpherys (2)
- David Kirschner (5)
- Ed Hewett (19)
- Eric Hansen
- Harrison Jenkins
- Jacob Favre
- Jeremy Anderson (1)
- John Bates
- John Broady (10)
- Josh James
- Jordan LeBaron (5)
- Jim McTiernan (2)
- Jeff Minich (9)
- Jose Santa Ana (2)
- Justin Grover (6)
- Kiran Kairab Ferrandino (8)
- Kevin Lindsay (5)
- Karl Moats
- Kevin Willeitner (4)
- Laura MacTaggart (5)
- Matt Freestone (1)
- Matt Belkin (35)
- Mikel Chertudi (12)
- Michael Halbrook (10)
- Michael Klein (4)
- Matt Langie (6)
- Marianne Llewellyn (2)
- Meme Rasmussen (1)
- Neil Morgan (5)
- Pearce Aurigemma (29)
- Raj Sen
- Ray Pun (9)
- Richard Carey
- Roger Woods (1)
- Rich Page (1)
- Siddharth Chaudhary (2)
- Steve Gustavson (3)
- Steve Hammond
- Tamara Gaffney (3)
- Tim Lott
- Tim Waddell (5)
- Wes Funk (4)
Pages
Recent posts
- A Thousand Points of Insight, Part 2
- Are You Using Web Analytics To Power & Improve Your Testing?
- B2B Emailers have a T-Rex problem
- Announcing: Adobe AudienceResearch
- The Impact of Google Encrypted Search
- The Economics of Maximizing Publisher Ad Revenue - Part 2
- A Thousand Points of Insight, Part One
- Going Digital
- TMI? - Episode 3
- Adobe SocialAnalytics European Launch Roadshow
Recent comments
- Rajeev: I cannot see click e…
- Lewis: superb job guys keep …
- Jasmine Depoyster: I think t…
- shahzad hassan butt: This is…
- car insurance: I wholehearte…
- Bret Gundersen: Thanks for t…
- Scott: Great post, thanks fo…
- mysexyzentai: Thanks Ben - J…
- Emily Hill: @Bret ... weighi…
- Nate Orshan: Cheers Bret &am;…
Links
- DigitalAlex
- eMetrics (Jim Sterne)
- Forrester Research (John Lovett)
- Future Now’s grokdotcom
- immeria
- June Dershewitz on Web Analytics
- Lies, Damned Lies
- LunaMetrics
- Mine That Data
- Occam’s Razor
- Rich Page Ramblings
- SemAngel
- The Analytics Guru
- The Omni Man
- Web Analysis, Behavioral Targeting and Advertising
- Web Analytics World
Archives
Adam JustisImproving Relevance, Increasing Conversion
As the Senior Product Marketing Manager for Omniture’s Test&Target product group, Adam Justis strives to help make effective online conversion techniques and Omniture optimization technologies accessible and understandable for today’s online marketers. Prior to Omniture, Adam led the product marketing efforts for online video advertising within the Microsoft Digital Advertising Solutions group. Before joining Microsoft, Adam was a Group Account Director and Interactive Strategist for Euro RSCG where he led online strategy, oversaw website development and campaign management for several brands including: Intel, Adobe, Agilent, and Visa. Adam received a B.A. in French from Brigham Young University and an MBA from Cornell University. Find him on Twitter at @adamjustis. |
Test&Target Now Offers Engagement Metrics
Hello. My name is Adam Justis. I’m pleased to begin posting on the Omniture blog as the product marketing manager responsible for Omniture’s Test&Target products. I’ll be posting regularly on updates to our products and some of the cool things our customers are accomplishing with them.
Today I’d like to present the exciting news that Test&Target … Read more »
